DZWR
99.9 Country (DZWR 99.9 MHz Baguio City) is a Catholic church-controlled music FM radio station owned and operated by Mountain Province Broadcasting Corp., as part of the nationwide Catholic Media Network, in the Philippines. The station's studio is located at the St. Louis University Compound, A. Bonifacio Street, Baguio City.
BACKGROUND:
It was formerly known as "99.9 Magic" before the management reformatted the branding to assert its position as the only 100% country music station in the Philippines. Rev. Fr. Paul C. Basilio is the station manager.
Its other brand name before was "WR PINOY" when it played all OPM hits of the past and present of mid 1990's and "POWER 99".
There were only three FM stations operating in the city that time, the others are "MRS 102.3 Most Requested Song Baguio" (now Radyo5 102.3 News FM Baguio) and "103.9 Smile Radio Baguio" (now 103.9 iFM Baguio). Magic 99.9 slogan then when it became No. 1 in listenership was "The Only Number One FM Radio Station in Baguio", while 103.9 Smile Radio Baguio puts its slogan at the same time as "The Official Number One FM Radio Station in Baguio", while on the other hand, MRS 102.3 Most Requested Song Baguio puts its slogan as "The Real Number One FM Station in Baguio" at the same time.